Mothafukas! So much for that shit.
My operatives have obtained the writer’s and director’s guide for this new series including an advance copy of the script. This humble blog is the exclusive source for this information on the internet.
Every year or so the stories briefly get featured on the evening news like a blip on a gloomy green radar screen then are as quickly forgotten. Until the next study is released or, worse, some human bodies are asploded. Now that’s news.
Think of a list of professions where you’d really like people to be fully rested and alert. Airline pilots? Air traffic control? Doctors? Truck drivers?
Nice list. Congratulations. You just came up with a list of people that we fuck the most. Logical, right?
This week, again, the issue of employee fatigue was in the news. The FAA commissioned a study on air traffic controller fatigue. The results are none too surprising. Then the government fought for four years to keep the findings secret.
“Psst. Hey dude. I’m going to make you an offer you can’t refuse. You pay top dollar for me to conduct a study about how I’m fucking you over. Then I keep the results secret from you. Sounds like fun, right?”
What could possibly be going on here? Luckily I got a good night’s sleep.
This is part 42 in our never-ending coverage of the techpocalypse. Note to self: Kill everyone on staff for overusing the apocalypse thing. -Ed
Once upon I time I said, “Golly gee whiz wilikers, I wish I could see anything I wanted at the time of my choosing. You know, that on demand shit.”
That’s when Lt. Uhura showed up, called me “Captain Adventure,” stunned me with her phaser and uproariously laughed, “Be careful what you wish for.”
One thing they never told you. After one is stunned by a phaser blast one will tend to void their bowels. Finally something worthy of pay-per-view.
Maybe we were meant to fight our way through, struggle, claw our way up, scratch for every inch of the way. Maybe we can’t stroll to the music of the lute. We must march to the sound of drums.
–Captain James Tiberius Kirk
Enter by the narrow gate. For the gate is wide and the way is easy that leads to destruction, and those who enter by it are many. For the gate is narrow and the way is hard that leads to life, and those who find it are few.
–The Bible, Matthew 7:13-14
In the beginning human life crawled out of the primordial ooze and was horny. But, even before that, it was hungry. Foods, it thought. We need foods.
It was beautiful! I felt alive. I loved everything I could see. I sprinted out into the street and hugged the garbage man. He was beautiful. He looked really surprised. Maybe I should have worn pants but there was no time for that.
In my hands I held a Christmas card. It was even addressed to me. To me! Someone had sent me a Christmas card. A bona fide recipient of the Ribbon of Participation. I was finally somebody.
“God bless us, every one!” I yelled at the top of my lungs. I’d never felt a stronger sense of belonging.
Yes, it was time for a let down.
Google is fluid and ever changing. It’s always trying to improve itself. Yes, I’m talking about it like it’s a thing. It’s The Blob.
The way Google works in the now is not necessarily the way it worked in the before.
For example, one day I noticed that entering certain words would provoke a dictionary response on the top of search results.
Response: a story, poem, or picture that can be interpreted to reveal a hidden meaning, typically a moral or political one.
Hey. Thanks, Google. That’s kind of sort of useful if I’m in the mood for a dictionary type response. A little down-arrow is included so the box can be expanded to see things like additional definitions, word origin, translations, and even a cute little chart of “usage over time.”
Then, yesterday, I decided to try the function again, this time for the word “interstellar.”
My God. It’s full of commercials.
The dictionary box was gone. Almost like it never existed. In its place was a box entitled Showtimes. Yes, that’s right, Google. Good job. Interstellar is also the name of a movie. You figured it out.
The right side of the page was also transformed. What used to be blank space was now essentially a big advertising poster for the movie. There’s a thumbnail photo, a series of reviews (it really is full of stars) and other info about the movie. A way to jump to posts on Google+ was thoughtfully provided, thumbnails of the cast and, last but not least, a section called “People also search for.” (This last one I like to call Who Gives A Shit?)
Very interesting, of course, except for that fact that none of this was what I actually wanted. Google excels at this.
I carefully checked the rest of the page. Perhaps tucked away in a corner of the screen there’d be a way to ask for the dictionary? Nope. Nothing.
It was almost as if the dictionary box had been erased. From existence. And magically replaced with Biff Tannen’s Pleasure Paradise Casino. Great Scott! This is heavy!
So what happened? Just like that alternate timeline (which Marty and Doc eventually repaired) Big Daddy Google has come up with a clever system of analyzing words based on money.
The proprietary Google algorithm looks something like this:
is search term a big money word, something that can be sold
if yes, show results_monetized()
if no and it’s a dictionary word show the dictionary_box() followed by results()
if no and it’s not a dictionary word, show our bastardized rip of a wikipedia entry followed by results() including a link to the real wikipedia page
I know this is complicated programmer-style pseudocode but that’s essentially how it works.
Sooner or later this will happen to every word in the English language dictionary and Google will cease to be a valid source of information and will exist only as a shill, much like a carnival barker on the midway. This process is known as the google stomp. Given enough time Google will have about the same meaning as a highway billboard that advises, “Eat at Joe’s.”
Spend $120 on a game and you just might win a piece of crap made in China that’s worth fifty cents. That’s a Google-sized bargain. This is our inevitable future.
Technology and continuous improvement. Is there anything better? Kaizen!